Introduction: Google Stock Faces a High-Stakes 2025
Imagine this: you’re eyeing your investment portfolio, and Google stock catches your eye—its price has dipped 20% this year, yet whispers of AI breakthroughs and a potential $500 future keep you intrigued. As of April 25, 2025, Alphabet (GOOGL) is trading at $155.35, down from a high of $208.52 in February Yahoo Finance. I’ve been following Google’s journey for years, and 2025 feels like a rollercoaster—AI innovations are dazzling, but tariffs and antitrust rulings are casting shadows. Let’s dive into what’s driving Google stock today, compare its performance, uncover key insights, and see where it might head next.
Google Stock Performance: A Tale of Highs and Lows
Google stock has had a turbulent 2025, reflecting both its strengths and the external pressures it faces. Here’s a snapshot of its journey this year:
- Price Movement: Starting the year near $202.29 (its all-time high on January 21), the stock slid to $155.35 by April 24—a 23% drop. A recent 1.9% uptick to $167.15 on April 23 shows some resilience.
- Market Cap: Alphabet’s market cap stands at $1.9 trillion, making it a tech titan but no longer the top dog—Nvidia’s AI surge has stolen some thunder.
- Volatility: The stock has been hit hard by external factors, with a 27% decline from its recent high, driven by tariff fears and antitrust rulings.
Comparing Google Stock to Peers
How does Google stock stack up against other “Magnificent 7” tech giants in 2025? Let’s break it down:
| Stock | YTD Performance | P/E Ratio (Forward) | Market Cap |
|---|---|---|---|
| Alphabet (GOOGL) | -20% | 19x | $1.9T |
| Apple (AAPL) | -5% (post-rally) | 25x | $3.2T |
| Nvidia (NVDA) | +10% (despite dips) | 40x | $3.5T |
| Microsoft (MSFT) | -10% | 30x | $2.8T |
- Takeaway: Alphabet is the cheapest among the group, trading at 19x forward earnings—lower than Apple (25x) and Nvidia (40x). Despite its YTD loss, this valuation hints at a potential bargain for long-term investors.

External Pressures: Tariffs and Antitrust Rulings
The 2025 global tariff war has hit tech stocks hard, and Google is no exception. Trump’s 145% tariffs on Chinese imports—potentially rising to 400%—threaten to raise costs for Google’s hardware (like Pixel phones) and cloud infrastructure. A $5.5 billion charge tied to Nvidia’s exports to China signals broader supply chain woes for tech giants.
Adding to the pressure, Google lost two major antitrust cases in April 2025:
- A federal judge ruled Google illegally monopolized online advertising, targeting its ad server and exchange markets.
- The Justice Department (DOJ) is pushing for Google to divest Chrome and share search data, raising fears of a breakup.
These rulings have spooked investors, contributing to the stock’s 20% YTD decline. But is the market overreacting?
Key Insights: What’s Driving Google Stock in 2025?
Let’s dig deeper into the forces shaping Google stock—from AI breakthroughs to long-term growth potential.
AI Innovations: A Bright Spot for Google Stock
Google’s AI advancements are a beacon of hope amid the storm. At Google Cloud Next 2025 (April 9), the company unveiled:
- Ironwood TPU: Its seventh-generation Tensor Processing Unit, offering 5x more compute capacity than its predecessor, designed for generative AI inference.
- Gemini 2.5: Enhanced reasoning for enterprise use cases, now available on Vertex AI, alongside new video, image, speech, and music AI tools.
- AI Agentspace: Updates to help businesses create and manage AI agents, with tools like the Agent Development Kit (ADK) and Agent2Agent (A2A) protocol.
These innovations position Google as a leader in AI, especially in cloud computing. Google Cloud revenue jumped 30% to $11.96 billion in Q4 2024, and posts on X highlight sentiment that Google is “dominating AI, Cloud & Search,” with some calling it “the most mispriced stock” due to its $70 billion stock buyback and a $23 billion cybersecurity bet.
Waymo: The Hidden Gem
Google’s self-driving unit, Waymo, is quietly becoming a game-changer. By late 2024, Waymo scaled to 200,000 weekly paid rides across San Francisco, LA, and Phoenix—up from 10,000 two years ago. If Waymo captures a third of the $1 trillion autonomous ride-hailing market, it could add $4.5 trillion to Alphabet’s valuation, pushing Google stock past $500 by 2030-2035.
I’ve always been skeptical of autonomous driving hype, but Waymo’s progress—backed by Google’s AI and data prowess—feels different. Partnerships with Uber and a tech edge over Tesla (which hasn’t entered ride-hailing) make Waymo a wildcard for Google stock.
Antitrust and Tariff Risks: Overblown or Real?
The antitrust rulings are a real concern, but Google argues the DOJ’s proposals (like divesting Chrome) could harm US innovation in the “global race with China.” Japan’s recent order for Google to cease alleged Android antitrust violations adds to the regulatory heat.
However, I think the market’s reaction might be overblown. Chrome’s divestiture, while painful, wouldn’t gut Google’s core business—Search and Ads still generated $54 billion and $10.5 billion in Q4 2024, respectively. Tariffs are a broader risk, but Google’s global supply chain and shift to markets like Vietnam could mitigate the impact.
Financial Health: Why Google Stock Looks Undervalued
Despite the dip, Alphabet’s fundamentals are rock-solid:
- Revenue Growth: Up 12% to $96.5 billion in Q4 2024, with operating margins expanding to 32%.
- Stock Buybacks: $70 billion in repurchasing, reducing shares outstanding by 8% since 2021.
- Valuation: At 19x forward earnings, Google is trading at its cheapest valuation in a decade, matching its 11x EV/EBITDA multiple from 2015, despite a decade of growth.
Analysts remain bullish, with a 1-year price target of $197.33 (a 27% upside), and some forecasting $500 by 2030 if Waymo scales.

Conclusion: Is Google Stock a Buy in 2025?
Google stock in 2025 is a paradox—undervalued with AI and Waymo as growth catalysts, yet battered by tariffs and antitrust fears. I see it as a long-term buy at $155.35, especially with its 19x P/E ratio and leadership in AI. The tariff storm will pass, and antitrust remedies are unlikely to derail Google’s core business. If Waymo hits its stride, $500 by 2030 isn’t a pipe dream.
Sources: Insights draw from recent updates like Google Cloud Next 2025 announcements, stock price data from Yahoo Finance, and analyst forecasts from WallStreetZen and Forbes.
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